MN3126
International Business
2016-2017
20
10
SCQF level 9
2
Academic year(s): 2016-2017
SCOTCAT credits : 20
ECTS credits : 10
Level : SCQF level 9
Semester: 2
Planned timetable:
This module is intended to provide an introduction to the complexities and challenges of International Business. This is in preparation for more advanced Seminar and Dissertation work carried out at 4000 Level. It will build on pre-Honours work to address a number of detailed issues facing managers in multinationals, such as 1) internationalisation strategies, 2) country evaluation and selection, 3) the role and impact of government on interationalisation, 4) international markets and marketing, 5) international HRM, 6) the managerial control of multinationals, 7) Foreign Direct Investment and 8) International trade. It will thereby offer students the opportunity to analyse the implications of international business decisions at a range of levels, from (primarily) a strategic perspective.
Weekly contact:
Scheduled learning hours: 48
Guided independent study hours: 152
As used by St Andrews:
As defined by QAA
Written examinations : 60%
Practical examinations : 0%
Coursework: 40%